As artificial intelligence (AI) scales up cyber risks, effective domain management and security are critical foris critical for strengthening cybersecurity postures and protecting brands from abuse. Operating a custom TLD allows enterprises to elevate their security by serving as a DNS trust anchor. These proprietary extensions embody zero trust principles through continuous verification and centralized authentication. Because the organization is the exclusive entity controlling the extension, every associated domain acts as a verified first-party asset. This closed ecosystem mitigates third-party lookalike registrations that enable phishing, impersonation, and brand abuse.
Evaluate and apply for your .BRAND TLD before the ICANN window closes August 12, 2026. CSC can help you with:
Review the document "BRAND as the DNS Trust Anchor for Zero Trust: How .BRAND Owners Use Their TLDs: Lessons for ICANN Round 2" for more information.
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The application window closes on August 12, 2026! Get started today.
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